As the cannabis market matures consumer expectations regarding authenticity and taste are rising. The customer is not satisfied with items that “work”. They want products that truly reflect the plant, aromas that make them feel familiar and taste that reflects the real cannabis. Cannabis Terpenes derived from cannabis have become the main component of product development due to the growing demand.
Terpenes are the main ingredients of cannabis’s identity.
Terpenes is the chemical responsible for the distinctive taste and scent of cannabis strains. They affect how a product is perceived before the effects can be experienced. If properly stored, terpenes can convey freshness and strain lineage. They also communicate general quality. If handled improperly, even a high-potency product can feel flat or artificial.
Image credit: massterpenes.com
Cannabis Terpenes are extracted directly from the flowers of cannabis plants. they capture the plant’s unique aroma. This is fundamentally different from botanical terpene mixtures, which attempt to imitate cannabis profiles using compounds extracted from non-cannabis cannabis plants. Although botanical blends are inexpensive, they do not provide the level of depth and depth consumers associate with true cannabis.
The Extraction Method Defines the Outcome
How terpenes extract is crucial to their final characteristics. Hydrocarbon extraction is typically utilized to create the vibrant aromas of resin. These techniques preserve substances that are easily destroyed by high-temperature processing or drying.
CO2 Terpenes are an excellent alternative. Carbon dioxide extraction allows for precise control and produces solid, clean terpene fractions. The resultant aroma could be less pronounced than extracting live hydrocarbons, however CO2-derived profiles are admired for their consistency and purity, particularly in formulations where balance is important more than the intensity.
Both methods work equally well, however each method has its own purpose. Informed producers make their decisions based on intended outcome rather than on market trends.
Fresh Material is Measureable
The quality of Cannabis-derived terpenes begins at harvest. Terpenes have a volatile nature which means they break down quickly when exposed to heat, oxygen or prolonged time. Freshly frozen materials or carefully preserved flower helps lock in the original aromatic profile.
When degradation occurs and extraction techniques have failed, no method will be able to restore all that was lost. Because of this, skilled producers of terpenes are obsessed with finding and processing. Fresh and contaminated material is immediately identifiable by their clarity of aroma and intensity.
What to Look for when purchasing Cannabis Terpenes
When evaluating Cannabis Terpenes it’s easy to ignore flashy descriptions. Transparency is more important. The consumer must understand the source of the Terpenes, the extraction process, and the process after extraction.
Consistency plays a significant role. The smell of cannabis-derived products should be consistent from batch to batch. This is particularly true when the strains are different. The fact that there are large differences can be a sign that the company cares about the quality of its products.
Terpene Craft: A Focused Approach
Some producers try to do all things to all people. Some producers choose to specialize. Mass Terpenes falls into the second group, which focuses exclusively on the extraction of terpenes instead of spreading attention across multiple product types. The emphasis on terpenes gives more control over the final product, aroma and processing.
Mass Terpenes’ small batch production and meticulous post-processing emphasizes the importance of letting the aromas be the main focus. Instead of relying on the hype, Mass Terpenes will let the scent speak for it’s own voice.
Aroma as A Quality Check
There is no lab report that can replace the moment a bottle is opened. Cannabis-derived terpenes of superior quality are instantly recognizable, displaying the level of sophistication and familiarity that is unmatched by any artificial blend. Aroma is the most reliable gauge of a successful blend.
As the cannabis market develops in the future, authenticity is the main differentiation. It doesn’t matter if a product is created using CO2 terpenes which have been refined or cold-cured, the ultimate goal is to maintain the original flavor of the plant. When terpenes have been handled with care and respect and care, they are able to do more than enhance the quality of the product. They can also help to carry forward cannabis culture in its most recognizable format.